Tag Archives: sales management

Advertising Effectively

I’ve heard it three times in the 24 hours since returning from my vacation; “I’m spending a lot of money on marketing, but I don’t know how effective it is.” The problem goes back for as long as there’s been … Continue reading

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Through the Eyes of a Reporter

We had David Hendricks of the San Antonio Express News at one of our Board meetings last week. It’s always interesting to see yourself through someone else’s eyes, David’s column is fair. It accurately describes what actually went on in … Continue reading

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Happy (tweet) Fathers’ Day (from your child via FaceBook)

My wife was working on the vacuum cleaner today. Despite my intention to be a lazy slob all day, I decided to pitch in. A short diagnosis let me do a temporary repair, and sent me to the Internet to … Continue reading

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Key Performance Indicators

I developed this piece for my peer group clients in The Alternative Board® A number of them have said it’s greatly clarified their understanding of what Key Performance Indicators were, and how to approach them. So I share it here… … Continue reading

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All for one…one for all

The individual incentive, whether monetary or non-monetary, seems logical. It fits best with sales people, who are the most familiar examples when we think of employee incentives. What kind of people would work harder for a group incentive? Actually, there … Continue reading

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