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As a business owner, you know what it’s like to lie awake at 2 a.m. Maybe it has happened when you are excited and full of new ideas for your business. More often, it’s because you are worried about issues you will face the next day. Sometimes, it’s because you just woke up with the solution to a problem. I’ve experienced all those emotions about my businesses over the years. Awake at 2 o’clock? is where I share them with you, and hopefully help with answers that will let you sleep.
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Category Archives: Marketing and Sales
Good Customers Can Be Bad
When can good customers be bad? What could be wrong with a customer who buys a lot, pays promptly, and never has a service problem? They might be buying too much. No matter how strong or comfortable a sales relationship is, … Continue reading
Posted in Building Value, Entrepreneurship, Exit Planning, Marketing and Sales
Tagged Baby Boomers, Boomer Bust, business ownership, business planning, business strategy, entrepreneurs, entrepreneurship, exit planning, exit strategies, leadership, management, sales, sales management, selling a business, small business, small business advice
1 Comment
The New Information Direction: Push Over Pull
Ever since we started using computers in virtually every business, we’ve been putting data into them. Unfortunately, the issue has been getting information back out. In the middle 1980’s I ran a manufacturing company together with a couple of Australians. They thought … Continue reading
Posted in Management, Marketing and Sales
Tagged business, business ownership, business planning, business strategy, employees, entrepreneurs, entrepreneurship, financial, leadership, management, marketing, media, new business, promotion, sales, sales management, small business, small business advice
1 Comment
Help Your Friends, Not Your Competitors’
I hear it all too often. “A customer just called us for a quote. They have always done business with our competitor. We’re going to give them our best deal, and see if we can take their business.” Before you … Continue reading
Small Businesses Fantasies: Service
As an evangelist for small business, I am the consumer equivalent of the locally-grown food movement. I spend as much of my discretionary income as possible with the owned-and-operated businesses in my area. As a consultant and coach to owners, I also … Continue reading
Posted in Entrepreneurship, Leadership, Marketing and Sales
Tagged business ownership, business planning, employee performance, employees, entrepreneurs, entrepreneurship, leadership, management, marketing, media, promotion, public relations, sales, sales management, small business, small business advice
3 Comments
Time to Grow Up
Young industries no longer have the time to grow up. The cycle of maturation has long been accepted as a fact of life when a new concept becomes a business. There are a few pioneers (defined here in Texas as … Continue reading